The AFA is calling off their boycott of Ford and claiming victory because there's been a cut-back in donations to LGBT organizations. Pam says:
Of course a retreat in overall marketing and targeting to all consumers would be in line if your company was losing 8% per year due to relying on a business model that placed gas-hogging SUVs as your profit center.
And these were the people that the media said won the election for Bush in '04? These are the people they thought McCain had to court to win the GOP nomination?
Also, lookit what Joe got from a Ford representative:
The AFA has made its decision and is ready to move on. Our principles have not changed. We are committed to treating everyone fairly and with respect, including our dealers, customers and employees. Ford will continue to market its products widely to attract as many customers as possible and make charitable contributions to strengthen communities to the extent business conditions allow. Difficult business conditions in recent years have reduced our overall spending across the board.
Director, Product Communications
Ford, Lincoln and Mercury
They're reducing their overall advertising and charitable budgets because of hard times, and LGBT donations and advertising were cut along with it.
Don't buy the hype - the leaders of these organizations never had the power over Middle America that the coastal media said they had. Look how pathetic they are that they call off their boycott without even hearing from Ford just because, by coincidence, their demands were quasi-met.
It was about as successful of a boycott as the one that Disney barely noticed.
No one in Middle America cares about whom the Wildmons tell them to shop from. They care about many of the same issues, yes, but they're obviously not taking marching orders from these folks.