Bil Browning

Why can't men express themselves like women?

Filed By Bil Browning | May 25, 2010 7:00 AM | comments

Filed in: You Gotta See This
Tags: gender roles, like a woman, men acting like women, prostate exam, sexism

I'm going to skip right over the whole sexist expectations of specific gender roles and go straight to, "What the hell were they thinking?" Is this commercial meant to convince men to get a prostate exam or that getting a prostate exam is "girly"?

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Oy it's a fine line, isn't it? Without gender expression we'd lose something that provides us a building block for uniqueness (forcing us to find something else to build upon)... yet when we perceive gender expression as being used as a weapon, we're ready to throw the baby out with the bathwater.

I like to express my gender preference and I like to switch it up from time to time. I have to recognize that for that freedom of expression, others must be allowed to express themselves however they see fit too.

I've no qualms about this commercial... in fact it made me giggle. Now if someone takes this to use as permission for a financially or physically based attack on another, that's different. It's also that person's actions... not the people responsible for the advertisement.

My $0.02


I'd rather see them play up the masculinity and make it seem like the guys who had the exam where stronger than the guys who don't.

Sarah riggle | May 26, 2010 7:15 AM

This is so wrong on so many levels, just who is the audience for the PSA. Why do they connect getting a preventive exam done as 'girly' or feminine with the sewing and baking.
I would say if the intention of this PSA is suppose to say it's ok to do sewing or needlepoint or baking with your mother apron then it's not going to convince the homophobes to go to the doctor for a very import cancer screen exam.
Just wrong!!

Aubrey Haltom | May 26, 2010 11:15 AM

Was that Rosie Grier in the PSA?
If so, just to add a trivia point, Grier (former NFL all-star) was known to be into knitting.
Even as a player he was upfront about his interest in knitting, crochet, etc...
Sportscasters at the time would usually remark something along the lines of 'he knits off the field, and pulverizes opposing players on the field...'
A strange approach, though.

I think the point was that woman are (stereotypically) more likely to "express themselves" about these kind of issues, while men (stereotypically) are more likely to stigmatize it and keep it to themselves. The commercial, in a sense, is criticizing men's tendencies to not talk about important health concerns merely for the sake of seeming more "masculine".

Still silly, but much less so.